The Brief
Ellipsis Entertainment contracted us to consult on their new immersive experience of Jeff Wayne’s War of the Worlds. The seminal album, released in 1978, is one of the best-selling records of all time and has a devoted fan base. Ellipsis’ vision was to create a live theatrical experience of the story utilising actors and cutting-edge immersive VR technology.
What We Did
Working alongside Ellipsis’ in-house team, we helped shape the creative development process and plot the delivery of the fiendishly complex project. Our team provided project management, digital project management, scenic production management, and licencing support as the development strands of music, digital content, live theatrical and physical set were woven together to create a ground-breaking multi-room ride experience.
The show uniquely blends the world of theatre with cutting edge VR technology; pushing the boundaries of what’s achievable with photogrammetry and volumetric capture. We worked with Dimension Studios to create 4D live action content for the audience to explore, as part of their interactive experience.
Project Success
The show continues to wow audiences in the city of London. In 2019, it won the Outstanding Achievement award for “Connected Immersive” at the TEA Thea Awards – the LA-based themed entertainment association, which recognises achievement, talent and personal excellence within the themed entertainment industry.
